TOF’ means "photo" in French verlan (a form of slang that involves reversing syllables).
The agency shines a spotlight on the work of photographers who serve as a bridge between the West and the Arab World.



Driven by her love for photography and the cultural richness of the Arab World, Minja El-Hage founded TOF’ to give visibility to photographers who explore these regions through their lenses. TOF’ aims to celebrate unique voices that capture the nuances of these territories and present engaged, relevant, and innovative visual narratives.

Rooted between the Arab World and Paris, our agency specializes in representing photographers whose unique perspectives resonate with ambitious artistic and commercial projects. We leverage our expertise to foster collaborations, whether for publications, press appearances, or the sale of photographs for individuals and collectors.


Tony Hage, Minja, Paris, France, 1998